Apertio
Focused on the unique needs of the Subscriber Data Management sector of the communications industry, Apertio led the market in pioneering open, real-time subscriber data platforms and applications.
Acquired by Nokia Siemens Networks, Apertio's revolutionary technology and innovative philosophy, is now integrated with Nokia Siemens Networks' proven product portfolio and global presence, puts Communications Service Providers
back in control of their data.
Background to the Apertio and Market Accelerator relationship:
Situation
- Apertio changed the dynamics and economics of Telco subscriber management by introducing an open computing solution to a highly proprietary enclave.
- To displace 20 year incumbents, Apertio had to batter down the doors in the corridors of power
Approach
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Fit the technology capability of Apertio to the major challenges in Telco boardrooms – revenue per user, cost, complexity and convergence
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Build platform and programmes to deliver message
Result
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Apertio Became one of the rising stars of the Telco market and was acquired by Nokia Siemens Networks
"Our business was moving fast and we know it was time to aim even higher. Market Accelerator worked closely with us to reach the next level of performance." Paul Magelli, CEO, Apertio
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